NetEnt has reached an agreement with UK operator William Hill Plc to deliver a wide selection of its live casino offering.
NetEnt is expanding its presence in the UK market and is very proud to announce a new agreement under which NetEnt will provide William Hill with its networked table games offering, including roulette and blackjack. The UK is a priority market for NetEnt and William Hill is one of the largest live casino operators in the world. The technical integration is already complete and the games are now online and available to William Hill players.
NetEnt's online casino offering is focused on the player experience. An iterative product development process and player feedback are key to ensuring an experience that meets player demands. NetEnt Live also offers excellent marketing tools to operators via customised acquisition and retention campaigns.
"I am very proud that William Hill has selected NetEnt to deliver the table games for its live casino network. Having our games with one of the world's largest live casino operators is a great endorsement of our live casino product. I am confident that William Hill players will enjoy our games and the new features it brings," says Henrik Fagerlund, MD NetEnt Malta Ltd.
"William Hill has a strong heritage in offering live casinos and we want to provide our players with the best games in the market. NetEnt has an innovative approach to live casino games and we are pleased to now be able to provide these games to our players," said Barry Lennon, Head of Live Casino at William Hill.
