Less than three months since NetEnt acquired Red Tiger, Red Tiger's games have been made available to many existing NetEnt customers via the new NetEnt Connect platform.
NetEnt Connect, the innovative new aggregation platform, is now live, offering the supplier's partners a wealth of new gaming content, including that of the recently acquired Red Tiger studio.
Initially starting in closed beta form with Casino Room "Ellmount Gaming Ltd", other operators will follow this year. This aggregation platform is designed to utilise NetEnt's extensive customer relationships and integrations across multiple regulated markets. It also leverages the best of both worlds of integrated partner game providers and NetEnt's own bonus and gamification engine, NetEnt Engage. Red Tiger is the first game provider to launch its games via NetEnt Connect.
"The speed at which we have been able to bring Red Tiger content online on selected NetEnt clients is testament to the hard work and collaboration since the acquisition was completed. It also represents a great promise for NetEnt Connect, which is a key part of NetEnt's strategy going forward," said Henrik Fagerlund, NetEnt Malta's managing director and chief product officer.
"A key incentive to work with NetEnt was to leverage the reach and markets it has created. I am very pleased that the early collaboration between the two companies since the deal was struck has also allowed NetEnt customers to experience Red Tiger live," said Gavin Hamilton, CEO of Red Tiger Gaming.
NetEnt will take the opportunity to validate and monitor this initial launch of the new NetEnt Connect platform over the coming weeks with a wider launch planned for early 2020. The NetEnt Connect platform will be made available to customers on a market-by-market basis and will start with a number of already integrated partner gaming providers.
