Today, NetEnt announces the launch of its own affiliate company. With a brand new games section at www.netent.com, video slot fans will now be able to try out all NetEnt games while receiving great bonuses from operators.
The aim is to create a place where players can enjoy the full range of NetEnt games for free, while operators can offer traffic-based bonuses to players interested in a full experience, playing for real money. Offers and bonuses from Leo Vegas, Casumo, Cashmio and ComeOn will be available to NetEnt fans at this beta launch.
Working with affiliates is a proven method for operators to reach new customers profitably. The method is growing rapidly and has been successful in sectors such as travel and e-commerce.
Therese Hillman, CEO of NetEnt, comments: "This is both an important and natural step for us, positioning us in an attractive part of the value chain as we continue to deliver the ultimate entertainment experience. This new strategic initiative is a great way to strengthen our relationships with operators and players."
"We know we create entertaining slot games and our brands have a strong market position with many dedicated fans and players. Through our affiliate site, we will be able to provide traffic to operators and provide Netent fans with quality content and offers when playing our games."
The NetEnt affiliate business is being launched along with a new and innovative gaming section at www.netent.com. On the new site, NetEnt fans can enjoy the full NetEnt portfolio, play their favourite games, find similar titles on playlists and themes, and then play the games they love with NetEnt's secure and trusted affiliate operators.
