The announcement: on 21 March 2024, GameArt confirmed that its slots had gone live on JACKS.NL, the online casino and sportsbook run by JOI Gaming.
The spokespeople: the press release quotes Sjoerd Kranz (Head of Gaming and Retention at JOI Gaming) and Irena Pracek (Certification and Account Manager at GameArt).
The number to check: the “over 150 high-quality slot games” highlighted in the release refer to GameArt's entire catalogue. For the Netherlands, the provider's latest published count dates from 14 September 2023: 17 certified games.
In the Netherlands: according to the provider's press releases, JACKS.NL is the second Dutch online casino to host GameArt and the most recent one as of 4 November 2026. Casino777.nl had served as the studio's first Dutch showcase back in July 2023.
The operator: JOI Gaming Limited is a company registered in Sliema, Malta. It belongs to the JVH gaming & entertainment group, which runs the Jack's Casino venues in the Netherlands.
The land-based network: the 2024 release credited JVH with 85 casinos. In late 2024, the group scheduled the closure of 23 of its 87 venues, including nearly half of its Flash Casino halls. Its website claims more than 60 as of 4 November 2026.
The licence: the Kansspelautoriteit (KSA) regulates gambling in the Netherlands. It granted JOI Gaming licence 1959/01.251.761, valid from 20 November 2021 to 19 November 2026 inclusive.
What comes next: on 17 September 2026, the KSA announced its first eight follow-up licences, valid until September 2031. As of 4 November 2026, nothing had been published for JOI Gaming.
The sanctions: the KSA fined JOI Gaming €400,000 twice, first for marketing emails sent to players aged 18 to 24 and then for using seven celebrities at JACK'S Racing Day 2023. The first fine became final with the Raad van State ruling of 18 March 2026. On 24 March 2026, the Dutch watchdog reprimanded the operator again over an advertising link.
Outside the Netherlands: a KSA licence only covers the Dutch market. Kynox Casino's geolocated filters show only the online casinos that are legal in the reader's location.
A partnership press release is a bit like a wedding photo: everyone smiles and nobody mentions the prenup. The one GameArt devoted to JACKS.NL on 21 March 2024 sticks to the script, superlatives included. Two and a half years on, I am rereading it alongside the record that the Dutch regulator (the KSA) and the local press have made public: two fines, a reprimand, a shrinking network of venues and a licence that runs out on 19 November 2026.
What did the GameArt and JACKS.NL announcement of 21 March 2024 really say?
Published on 21 March 2024 in the provider's Company updates section, the news item “GameArt Slots Now Live at JACKS.NL” confirms the arrival of GameArt slots at JACKS.NL. It presents JVH gaming & entertainment (the operator's parent company) as “the leading player in the Dutch casino market”, with 85 private land-based casinos.
Two people speak in it. Sjoerd Kranz, Head of Gaming and Retention at JOI Gaming, is “very excited” to add what he calls GameArt's exceptional titles. Irena Pracek describes JACKS.NL as “a prominent casino catering to the Dutch gaming market”. Her name had already appeared in the post that added five titles to the studio's certified line-up for that market, on 14 September 2023. Her job title combines two roles: game certification and looking after client accounts.
The rest is mutual back-patting. In its footer, the GameArt press release of 21 March 2024 mentions the B2B licence that the Malta Gaming Authority issued to the studio under reference MGA/B2B/966/2022. For the Netherlands, the provider puts something else forward: the list of its certified games.
This release landed in the middle of a flurry. Between 28 February and 21 May 2024, GameArt's Company updates section lists nine distribution deals, from Torrero to United Remote. JACKS.NL comes fifth, seventeen days after the Nordic announcement of 4 March about Paf. From the provider's side, JACKS.NL was just one card in a hand of nine, all dealt in under three months.
Over 150 games or 17 certified titles?
The “over 150” slot games cited on 21 March 2024 describe GameArt's worldwide portfolio, across all jurisdictions.
For the Dutch market, the studio kept a far more modest count. On 12 June 2023, nine titles joined its certified selection, which grew to twelve games. On 14 September, five more took it to 17 certified games.
Confusing the two figures is like mistaking the chips stored in the cashier's cage for the ones actually on the table. The first measures everything the slot provider based in Malta has produced, a catalogue that Kynox Casino covers in detail on its review page. The second tells you what it is allowed to serve to a specific audience. Whenever a press release gives a number of games, always ask the same question: does it count the provider's portfolio or the games actually available at the operator?
Who owns JACKS.NL?
JACKS.NL is the online casino of JOI Gaming Limited, a company based in Sliema (Malta) that belongs to the Dutch group JVH gaming & entertainment. The group claims more than sixty years of experience and earns its living mainly from land-based venues under the Jack's Casino, Flash Casino and Flamingo Casino brands. JVH's official website presents it as the undisputed leader among the country's private casinos, with a market share above 30%. It also puts annual visitors at more than 4 million.
This set-up splits the roles: the venues sit with JVH and the website with JOI Gaming, which holds the remote gambling licence. The same double footing exists at DOXXbet in Slovakia, another venue operator with a website, whose partnership with GameArt was announced on 17 April 2024. I have a soft spot for this kind of operator, which runs real venues and therefore has a reputation to lose. Yet the rest of this file shows that JOI Gaming has had to answer to the KSA for its advertising more than once.
Why did JVH decide to close 23 venues?
On 3 December 2024, JVH gaming & entertainment said it would shortly close 23 of its 87 venues. The group mainly blamed the upcoming rise in the kansspelbelasting, the Dutch gambling tax. Rents, energy costs, the minimum wage and sharply rising regulatory pressure completed the list.
At the time, management considered nearly 30% of its sites no longer viable. Flash Casino, which had more than forty gaming halls, was set to close almost half of them. The plan also doomed the Flamingo Casino brand, acquired in 2018, which the group's website still lists in November 2026.
The feared increase did happen: the tax rate rose from 30.5% to 34.2% on 1 January 2025, then to 37.8% on 1 January 2026. Published in June 2026 by the Dutch Ministry of Finance and the KSA, a monitoring report places the sharpest drop in the number of venues between late 2024 and early 2025. It attributes this mainly to closures by JVH and Fair Play Casino.
In March 2024, GameArt still spoke of 85 casinos. JVH's website, consulted on 4 November 2026, now claims more than 60 venues.
When does the JACKS.NL KSA licence expire?
The remote gambling licence covering JACKS.NL (reference 1959/01.251.761) is held by JOI Gaming Limited and runs from 20 November 2021 to 19 November 2026 inclusive. The sanction decision of 10 January 2023 notes that the KSA granted it on 19 November 2021. That makes exactly five years, the same term the regulator sets for follow-up licences.
In the Netherlands, an expiring licence is not extended with a stroke of the pen. Its holder has to obtain a new one: the vervolgvergunning, or follow-up licence.
The KSA unveiled a first batch of eight follow-up licences on 17 September 2026, from Holland Casino Online to bet365. Their holders had obtained their first permit in 2021, when online gambling became legal, and it was due to expire at the end of September 2026. According to the KSA's statement on these vervolgvergunningen, the new licences run from October 2026 to September 2031. The regulator highlights one novelty: it scrutinised the violations definitively established over the previous five years. Each applicant had to explain how it had remedied them and how it intended to stop them from happening again. Some came away with additional points of attention.
That first batch came before JOI Gaming's deadline, since its licence took effect later. As of 4 November 2026, the KSA had published nothing on what comes next for it. The outcome is still open, and calling it here would be a bet.
Two fines and a reprimand for the operator of JACKS.NL
The KSA imposed two fines of €400,000 on JOI Gaming, one on 10 January 2023 and the other on 17 December 2024. Both decisions reach the same amount through the same calculation, for clearly different facts.
Item
First fine
Second fine
KSA decision
10 January 2023
17 December 2024
Rule at issue
Ban on aiming advertising at players aged 18 to 24
Ban on using role models (rolmodellenverbod)
Facts established
Six marketing emails sent to all registered players aged 18 to 24, two of them promoting bonuses
Seven well-known Dutch personalities featured at JACK'S Racing Day 2023 and on social media
Period concerned
8 December 2021 to 7 March 2022
11 August 2023 to 11 July 2024
How the amount was set
€350,000 base amount and €50,000 increase
€350,000 base amount and €50,000 increase
The first fine became final on 18 March 2026, when the Raad van State (the Dutch Council of State) dismissed the appeal against it. For the second, the decision of 17 December 2024 looks back at JACK'S Racing Day, held from 11 to 13 August 2023 at TT Circuit Assen with JOI Gaming as main sponsor. An order subject to penalty payments, issued on 27 June 2024, had come before the fine: JOI Gaming said on 11 July 2024 that it had complied.
On 24 March 2026, the KSA made public a reprimand addressed to JOI Gaming. On the website of the Professional Darts Corporation (PDC), the logo of the Jack's Casino venues linked to JACKS.NL. The KSA's notice on sports sponsorship finds the logo alone acceptable. By contrast, the link to the online gambling offer breaches the ban on untargeted advertising, which has covered sports sponsorship since 1 July 2025. It disappeared as soon as the regulator stepped in.
Upheld at last instance, the first fine falls within the scope of the review the KSA carries out before granting a follow-up licence.
What does this deal change for players outside the Netherlands?
Outside the Netherlands, the arrival of GameArt games on JACKS.NL in March 2024 changes nothing in legal terms. The Dutch government's guide to gambling rules is clear: games of chance there must be licensed by the KSA or by the municipality. That licence covers the Dutch market only, and players elsewhere fall under their own country's rules.
Kynox Casino works on the same principle: its filters are geolocated from the visitor's IP address and leave out any online casino that is not legal there.
This case still matters to anyone who follows GameArt closely. It shows how the studio advances on a regulated market, one certified title after another, then one operator after another. Its other casino partners, from Belgium to Italy, are covered in the same way in the Casinos section of this blog. My starting point there is the local regulator, such as ADM in Italy or the Gaming Commission in Belgium.
For every new operator, my method comes down to four questions:
Certification: has the provider had its games certified for this market?
Licence holder: which name appears on the licence, behind the brand?
Expiry: until what date does the licence run?
Published decisions: has the regulator already sanctioned the operator, and for what?
In the Netherlands, the KSA's public register (the Kansspelwijzer) answers the questions on the licence holder and the expiry date. Elsewhere, each regulator's list of licensees plays the same role.
All of this can be checked on paper, from registers and published decisions, without opening an account. That is how I built this JACKS.NL file. A provider's press release captures a single moment, while the regulator's decisions tell the rest of the story.
FAQs:
What is the difference between Jack's Casino and JACKS.NL?
Jack's Casino is the brand of the land-based gaming venues run by the JVH gaming & entertainment group in the Netherlands. JACKS.NL is the brand's online casino, operated by the Maltese subsidiary JOI Gaming Limited under a KSA licence.
Which licence does GameArt hold?
The provider highlights a B2B licence from the Malta Gaming Authority, reference MGA/B2B/966/2022. It covers its business as a game supplier to operators.
Which GameArt games are certified for the Dutch market?
The studio has named fourteen of them. On 12 June 2023, GameArt added Rosh Immortality Cube Megaways, African Sunset 2, Nefertiti's Nile, Dynamite Fruits, Xtreme Hot, Book Of Cupigs, 20 Hot Fruit Delights, 40 Super Heated Sevens and Striking Joker to its line-up. On 14 September, Wild Marmalade, Aladdin's Quest, Diamond Magic Deluxe, Awesome 7's and Piggy Bjorn 2 (subtitled Winter is Coming) brought the total to 17.
Is JACKS.NL a legal casino in the Netherlands?
Yes. Its operator, JOI Gaming, holds a KSA remote gambling licence valid until 19 November 2026 inclusive. Beyond that date, it will need a follow-up licence.
What is a vervolgvergunning?
The word means follow-up licence, the one an operator must obtain from the KSA when its current licence expires. The first ones run from October 2026 to September 2031.
Why was JACKS.NL fined?
Its operator, JOI Gaming, broke the advertising rules twice. The KSA first sanctioned an email campaign aimed at its players aged 18 to 24 between December 2021 and March 2022. It then penalised the use of seven celebrities at JACK'S Racing Day 2023, and each case cost €400,000.
How many Jack's Casino venues are left?
The JVH gaming & entertainment group claims more than 60 venues as of 4 November 2026. That total covers all of the group's brands, Jack's Casino included, after the closure plan of December 2024.
Can you play on JACKS.NL from outside the Netherlands?
Not under its Dutch licence. JOI Gaming's KSA licence only applies to the Netherlands, and anywhere else your own country's rules decide.
