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Bang Bang Games selects the YG Masters programme from Yggdrasil GATI.

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31/08/2020
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Yggdrasil GATI technology to realise the global market and distribution strategy of emerging game studio Bang Bang Games.

Emerging game studio Bang Bang Games is the latest partner to join Yggdrasil's YG Masters programme, choosing GATI technology as a key enabler for its global market and business strategy.

Yggdrasil's growing YG Masters programme enables top independent studios to design, develop and distribute content using Yggdrasil's proven technology and global distribution network.

Bang Bang Games will have access to GATI, Yggdrasil's pre-configured, regulatory-ready development toolkit, which allows studios and game developers to use a standardised technology solution to design and distribute games worldwide. This means that YG Masters partners can dramatically accelerate their global reach and find new ways to increase revenue, all using a standardised interface.

Bang Bang Games was founded earlier this year by a team with a wealth of experience behind them. The studio aims to produce games with mechanics that are easy to understand but hard to put down. By joining the YG Masters programme, Bang Bang Games will be able to focus on providing premium online casino games, while Yggdrasil provides compliance, distribution and marketing support.

Stuart McCarthy, head of partner strategy and procurement at Yggdrasil, said: "We are delighted to welcome Bang Bang Games to the YG Masters family. We have been keeping an eye on Bang Bang for some time now and have been impressed with the team and the game mechanics they are developing. It will be very exciting to see the Bang Bang team carve out a niche in the industry using our unique GATI technology as a must-have market and business strategy catalyst."

Frank McPolin, CEO of Bang Bang Games, said: "Yggdrasil is at the forefront of innovation, and we are very pleased to enter into this partnership that will allow us to accelerate the reach of our global portfolio using Yggdrasil's standardized GATI technology as a key catalyst. We've been big fans of Yggdrasil for many years, and knowing that leading, high-calibre studios are already part of the YG Masters programme, we're in good company. We are confident that we can bring something different to the Yggdrasil distribution network and we can't wait to start showing the world what we are made of!"

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