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0Pragmatic Play is renowned as one of the cornerstones of the online gaming industry. This giant continues to push boundaries by diversifying its already impressive multi-product portfolio! This time, the company is taking a decisive step forward by launching a Sportsbook platform! This groundbreaking move is specifically designed to revolutionize the sports betting market. It aligns with an ambitious strategy to provide operators with cutting-edge solutions while striving to meet the growing expectations of players worldwide.
From my experience, I must say that Pragmatic Play's Sportsbook is much more than a simple product! It is a genuine, thoughtfully optimized user experience. Developed by a team of seasoned experts with valuable experience from major B2C operators, this solution incorporates the latest advances in technology and customization. It covers all aspects of sports betting, from event creation to bet placement, ensuring top-tier quality at every stage.
The platform stands out thanks to several key strengths:
• Comprehensive coverage of competitions and markets: Access an impressive array of sporting events, fueled by official data from major leagues such as the English Premier League, the ATP Tour, the NBA, and the NFL. This extensive offering guarantees an unparalleled experience for bettors.
• A unique API and exemplary modularity: Thanks to advanced technical architecture, the platform enables smooth and rapid integration for operators. Its modular interface can be tailored to match the specific needs of different markets, providing flexibility in both appearance and functionality.
• Optimal localization for every audience: With a powerful CMS and multilingual translation services, the Sportsbook adapts to the cultural and linguistic preferences of various audiences, enhancing its global appeal.
Additionally, Pragmatic Play plans to further expand its football betting options by introducing unique and captivating features. Players will be able to wager on precise aspects like penalty kicks, hidden shots, player fouls, successful passes, and decisive plays. This approach aims to enrich the user experience and broaden the possibilities for football enthusiasts.
With this launch, Pragmatic Play introduces a fifth vertical, complementing an already robust portfolio. This portfolio includes slot games, live casino, bingo, and virtual sports! Such impressive diversification reaffirms the company’s ambition to become a key reference point for operators seeking an all-in-one platform.
Yossi Barzely, Chief Business Development Officer at Pragmatic Play, emphasizes this strategic advancement:
“The introduction of our Sportsbook is a true source of pride. We aim to deliver innovative solutions that stand out, and this new product perfectly meets the needs of operators looking to grow in the sports betting sector.”
This launch also underscores Pragmatic Play’s determination to elevate industry standards while diversifying its offerings to captivate players in global markets. Pragmatic Play’s expansion into the world of sports betting is based on a clear strategy and a team dedicated to excellence.
Gareth Crook, Vice President of Sportsbook, shares this optimistic vision:
“After months of consistent effort, our team has developed a product that perfectly reflects our mission: to deliver high-quality, reliable content. We look forward to seeing players worldwide enjoy this exceptional experience.”
Meanwhile, Pragmatic Play continues to enhance its multi-product portfolio, including up to six new slot releases each month! Naturally, the live casino and bingo offerings are also advancing. This approach reflects a long-term commitment to operators and players, with an ever more diverse and innovative offering.
With the launch of this Sportsbook, Pragmatic Play is not merely adding a new vertical. The company is laying the groundwork for a future where sports betting, combined with exemplary personalization and integration, will redefine the expectations of operators and players. Pragmatic Play is establishing itself as a trusted partner, a significant player capable of delivering solutions tailored to the needs of each market while revolutionizing the online betting experience.
