Pragmatic Play's slots now online with BetPlay, reinforcing LATAM's growth.

Colombian operator BetPlay has access to the provider's slots collection.

Pragmatic Play, a leading content provider for the gaming industry, has launched its live slots offering with BetPlay after reaching an agreement in February 2021.

The leading Colombian operator has now gained access to the provider's extensive range of slot machines, ensuring significant growth in Pragmatic Play's commercial success on the continent.

BetPlay customers can now enjoy popular titles such as Sweet Bonanza or Wolf Gold, as well as newer titles such as Juicy Fruits or The Hand of Midas. In addition, the Colombian operator can use Pragmatic Play's enhanced promotional tools and bring more entertainment to players through the Drops & Wins network promotion.

Yossi Barzely, Director of Business Development at Pragmatic Play, said: "The signing of one contract after another in Latin America is living proof of the adaptability of our products to different audiences. Bringing our complete slot collection online with BetPlay is an important step in our positioning in the continent, and we expect only the best from this collaboration. BetPlay is one of the market leaders in Colombia and they really stand out as an operator, so we are looking forward to seeing how our titles will be received."

German Segura, General Manager of Corredor Empresarial, said: "Pragmatic Play has a reputation for developing excellent slot content, and we are delighted to be able to add them to our offering. We continue to look for growth opportunities, and with Pragmatic Play's content, we now have a significant opportunity to capture market share from their considerable fan base."