Betsafe Baltics raises the flag for Nolimit City and inaugurates its launch.
Benefiting from an increase in international exposure, the Malta-based software provider is heading to the Baltic Seas and announcing a partnership with Betsson Malta's Baltic division, led by their flagship brand, Betsafe.
Known for its authentic and long-standing presence in the industry, Betsafe is one of the most trusted brands in the market. Always aiming to expand its reach across the globe, the multi-channel operator has gained a foothold in key locations such as Latvia, Estonia, Lithuania and the Czech Republic, making it one of the leading brands facing the Baltic countries. Nolimit City gives the site an extra edge in innovative and exciting content for these markets.
The partnership has started with key jurisdictions, positioning Nolimit games on Betsafe.ee and Betsafe.lv, with the aim of penetrating more markets together.
Malcolm Mizzi, commercial director of Nolimit City, said: "We aim to penetrate every regulated market possible, it's just a matter of time. This year we will be entering five more key markets and we know that players will continue to want our games around the world."