Yggdrasil joins Grand Casino Luzern and makes a strategic entry into the Swiss online casino market
The Swiss online casino landscape is undergoing a major transformation. With the arrival of Yggdrasil, one of Europe’s most influential game providers, on mycasino.ch, the platform of Grand Casino Luzern, Switzerland is becoming a new strategic stage for regulated iGaming. This partnership blends technological ambition, respect for legal frameworks, and a desire to enrich the local player experience.
A partnership marking a key step in Yggdrasil’s European strategy
When an international online gaming giant sets foot on a market known for its strictness, it’s never by chance. Founded in 2002, Grand Casino Luzern was the first operator to take the digital leap in 2019, benefiting from the Swiss reform that opened the door to legally authorised online casinos (CFMJ). Its platform mycasino.ch is now a national benchmark, known for its quality offering and exemplary compliance.
By teaming up with this historic operator, Yggdrasil Gaming is deploying a methodical European strategy: anchoring itself in strong regulated markets while relying on already leading local partners. This approach has already proven successful in Germany, Italy and the Nordic countries, where the provider has gained significant market share by prioritising quality over quantity.
According to the Federal Gaming Board, the Swiss online casino market generated 290 million CHF in 2023, an increase of +18 % over the previous year. This momentum is now attracting the biggest international providers, and Yggdrasil could not miss the opportunity.
“Seeing Yggdrasil arrive on mycasino.ch is like watching a world tour stop at one of our legendary local venues,” says Marc, a regular player from Lucerne. “Their reputation is well established. Having them here, in CHF and fully legal, really changes the game.”
Iconic slot machines available to Swiss players
A prestigious portfolio
From launch, players will have access to a selection of flagship titles: Syncronite Splitz™, Hades Giglablox™, Hyperburst™, Valley of the Gods 2™, and more. Each of these games illustrates a different facet of Yggdrasil Gaming’s essence:
- Syncronite Splitz™ uses a splitting mechanic that can reveal up to 21 identical symbols on a single spin.
- Hades Giglablox™ combines giant symbols and infernal mythology in a cinematic atmosphere.
- Hyperburst™ relies on domino-effect re-spins and growing multipliers.
- Valley of the Gods 2™ takes players to a reimagined ancient Egypt with cascading wins.
In addition, the YG Masters program allows independent partner studios to use Yggdrasil’s GATI technology to develop and distribute their games on regulated markets (Yggdrasil Gaming - YG Masters). This initiative will gradually expand the mycasino.ch library, diversifying the player experience.
A distribution technology built for regulated markets
Yggdrasil’s success is also based on a solid technological infrastructure. Its proprietary distribution solution allows it to launch games simultaneously across multiple regulated jurisdictions, while ensuring strict compliance with local standards. In Switzerland, this means smooth integration with the requirements of the Federal Gambling Act, in force since 2019.
“This partnership allows us to immediately offer games that have already proven themselves in Europe’s most competitive markets,” explains a marketing manager at mycasino.ch. “It’s a way of bringing world-class quality to Swiss players without compromise.”
Switzerland: an attractive market at the heart of regulated Europe
Controlled and selective opening
Unlike more permissive markets, Switzerland has chosen a closed regulatory model: only licensed land-based casinos can operate online, in partnership with authorised suppliers. This framework, established in 2019, currently limits the number of online operators to around ten. The result is healthy competition, strict oversight, and growing player confidence.
According to H2 Gambling Capital (h2gc.com), Switzerland is now among the Top 10 European iGaming markets in average player value, with projected annual growth of +15 % until 2026. This potential naturally attracts premium suppliers like Yggdrasil, which are seeking stable, solvent and well-regulated markets.
A controlled expansion strategy
“Our entry into the Swiss market is another important achievement and demonstrates our organisational strength in executing our business strategy and our commitment to expanding our footprint in high-value regulated markets,” explains Björn Krantz, Chief of Global Market Operations at Yggdrasil.
This approach is part of a broader roadmap: 25 regulated jurisdictions covered to date and continued expansion into mature regulated markets.
A partnership that benefits all stakeholders
For players: diversity, security and comfort
For Swiss players, the arrival of Yggdrasil means:
- A broader range of international slot machines legally available in CHF;
- Innovative mechanics such as Splitz™ and Giglablox™;
- A clear and protective legal framework;
- A seamless experience without resorting to foreign platforms.
“Before, I had to open accounts on foreign sites to play Hyperburst™,” says Sarah, a player from Lausanne. “Now I can do everything on a regulated Swiss platform. It’s reassuring and so much more practical.”
For the Swiss iGaming ecosystem: strengthened credibility and attractiveness
For operators and regulators, this partnership strengthens Switzerland’s credibility as an attractive market for major international providers. It could pave the way for other strategic collaborations in the coming years, consolidating Switzerland’s position within the European iGaming landscape.
A highly anticipated and strategic launch
The official launch of Yggdrasil games on mycasino.ch is planned in the coming weeks. Technical and marketing teams are already working on seamless integration. For Wolfgang Bliem, CEO of Grand Casino Luzern, this is a symbolic milestone:
“Yggdrasil is a leading slot provider with a library of renowned titles that stand the test of time, as well as exciting new releases that never fail to impress. We look forward to a very successful collaboration.”
FAQ - Yggdrasil in Switzerland: Market, regulation and player experience
Before diving into the world of Yggdrasil slot machines on the Swiss market, it’s natural for questions to arise. It’s not every day that a world-class provider sets up in such a unique ecosystem as Switzerland. Between strict regulation, rapid market growth, innovative game mechanics, and new player habits, this partnership raises both strategic and very practical questions.
To shed light on everything from the legal context to everyday playing experience we’ve gathered here a series of key questions that are currently being asked by both industry players and Swiss players, whether curious or already convinced.
1. What makes the Swiss online casino market unique in Europe?
Switzerland has chosen a closed and strictly regulated model since 2019. Only licensed land-based casinos can offer online platforms, under the direct supervision of the Federal Gaming Board (CFMJ). This framework deliberately limits the number of operators, strengthens player protection, and guarantees a legal, reliable, and controlled offer. This specificity positions Switzerland as a unique market at the heart of regulated Europe.
2. Why did Yggdrasil decide to enter the Swiss market now?
The Swiss market shows sustained growth: 290 million CHF generated in 2023, an annual increase of +18 %, and projected growth of +15 % per year until 2026 according to H2 Gambling Capital. This momentum, combined with a solid legal framework and high purchasing power, perfectly fits Yggdrasil’s expansion strategy on high-value regulated markets.
3. What impact could this arrival have on the Swiss iGaming ecosystem?
The arrival of a major international provider strengthens the credibility of the Swiss market among European stakeholders. It immediately enriches the offer available to players, pushes local operators to strengthen their competitiveness, and attracts other premium suppliers. In the medium term, Switzerland could become an attractive regulated hub, while preserving the quality standards that define its closed model.
4. What are the main Yggdrasil games available to Swiss players?
Players will be able to discover flagship titles such as Syncronite Splitz™, Hades Giglablox™, Hyperburst™, and Valley of the Gods 2™, as well as a growing selection of games from the YG Masters program. These slots are known for their innovative mechanics (Splitz™, Giglablox™, progressive multipliers), immersive visual effects, and high win potential, now legally available on mycasino.ch.
5. Does Swiss regulation effectively protect online players?
Yes. The Federal Gambling Act imposes strict standards on operators and suppliers: moderation tools, deposit limits, self-exclusion systems, continuous supervision by the CFMJ… Players benefit from a secure environment, in line with Europe’s highest standards. This is one of the pillars that explains the attractiveness of the market for providers like Yggdrasil.
6. Will I really notice a difference when playing Yggdrasil games from Switzerland?
Yes, the difference is tangible. Accessing Yggdrasil games through a regulated Swiss platform means technical stability, instant transactions in CHF, and no cross-border constraints. The experience is smoother, localized, and more secure. There’s no longer any need to rely on foreign casinos or different currencies everything is integrated within the Swiss legal framework.
7. Do Yggdrasil’s game mechanics suit Swiss player profiles?
The Splitz™, Giglablox™ and progressive multiplier mechanics have already won over millions of players across Europe. They offer a highly dynamic emotional curve: tension building, spectacular effects, strategic phases, and big win potential. Whether you’re a casual player or an experienced enthusiast, these slots adapt to all playing styles.
8. Can you play on mobile with the same quality experience?
Yes. Yggdrasil games are developed in HTML5, ensuring optimal compatibility with smartphones and tablets. The interface adapts automatically, the controls are smooth, and the animations retain their full intensity even on a standard mobile connection. You can spin on the train or from your couch with no loss of quality.
9. Will there be specific bonuses related to Yggdrasil games?
mycasino.ch regularly offers free spins, exclusive deals, and promotional events linked to new releases. Yggdrasil’s arrival will logically boost this dynamic, with special campaigns to discover its innovative mechanics. All promotions are governed by Swiss regulation, with clear and transparent conditions.
10. Is it possible to test the games for free?
Yes. mycasino.ch provides demo versions of many Yggdrasil titles. Players can familiarize themselves with the mechanics, test bonuses, or simply play for fun before betting real money. It’s ideal for newcomers and experienced players alike.
11. What should I do if I encounter a technical problem or have a question during a session?
By playing on a regulated Swiss platform, players benefit from local multilingual customer service (French, German, Italian, English), accessible via chat or email. The teams are trained to respond quickly to technical issues, bonus questions, or potential blocks. This local support is one of the great advantages of a regulated market.
