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TQJ in Brazil with Pragmatic Play

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28/08/2025
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Summary - Key Points

Pragmatic Play partners with Todos Querem Jogar (TQJ) to strengthen its presence in Brazil via the Bet do Milhão platform.

The agreement includes a complete portfolio: iconic slot machines (Gates of Olympus 1000, Sweet Bonanza 1000), live casino games (Blackjack X) and immersive virtual sports.

Brazil is a strategic market estimated at 2.6 billion dollars by 2025, with more than 215 million inhabitants and an internet penetration rate above 80%.

Pragmatic Play combines technological innovation and the entertainment heritage of Grupo Silvio Santos, to which TQJ belongs.

The player experience is enriched: mobile compatibility, promotions, free demo mode, immersive graphics and realistic live casino.

The agreement highlights a strong commitment to responsible gaming: regulated environment, security and control tools.

This partnership confirms the role of Brazil as a central pillar of Pragmatic Play’s LATAM strategy.

Pragmatic Play partners with TQJ to strengthen its gaming offer in Brazil

Brazil is experiencing a true digital revolution in the field of online gaming. Driven by a connected population and a regulation in full construction, the country attracts the giants of the sector. Among them, Pragmatic Play continues its offensive and signs a strategic partnership with Todos Querem Jogar (TQJ). An alliance that places Bet do Milhão at the center of the stage and confirms Brazil as a priority axis of the provider’s LATAM strategy.

A partnership between heritage and modernity

The rapprochement between Pragmatic Play and TQJ is more than a simple commercial operation: it symbolizes the meeting between two complementary DNAs. On one side, Pragmatic Play, heavyweight of the global iGaming industry, recognized for its innovations in slot machines and live casino games. On the other, TQJ, an operator rooted in the Brazilian ecosystem, backed by the Grupo Silvio Santos, a media and cultural institution in the country.

In short: the tradition of Brazilian popular entertainment meets the technological expertise of an international provider.

Leonardo Gadelha, Director of Innovation at TQJ, sums up this synergy:

“This partnership represents a new step in consolidating the company’s position as a leader in digital entertainment in Brazil. Pragmatic Play is synonymous with quality and innovation, and we are proud to bring this experience to our players.”

Bet do Milhão, new showcase of Brazilian iGaming

At the heart of this rapprochement, Bet do Milhão becomes the stage of expansion. The platform will integrate a portfolio of varied content, ranging from iconic slot machines (Gates of Olympus 1000, Sweet Bonanza 1000) to live casino games (Blackjack X), including realistic virtual sports.

This choice is far from trivial: according to Statista, 65% of iGaming revenues in Latin America today come from slots and live casino. Betting on these verticals means responding to an already solid demand, while broadening the horizons of entertainment for Brazilian players.

Already, Pragmatic Play had prepared the ground with an agreement signed with JK Bet in December 2022, confirming its lasting interest in this booming market.

A catalog that speaks to players

With this new agreement, Brazilian players will have access to a catalog that has already proven itself internationally.

  • Gates of Olympus 1000: sequel to a cult classic, appreciated for its intensity and spectacular multipliers.

  • Sweet Bonanza 1000: a festive, colorful and explosive atmosphere, where each cascade can turn a bet into a jackpot.

  • Blackjack X: an immersive live casino experience, pushing the limits of realism.

These titles embody what Pragmatic Play does best: offering games that are both high-performing, immersive, and adapted to a connected audience.

Moreover, this is not the first time the provider has marked the market: the agreement with AgClub7 in April 2021 had already allowed the introduction of its content to a growing local player base.

Brazil, central lever of the LATAM strategy

A rapidly expanding market :

The Brazilian online gaming market is estimated at 2.6 billion dollars by 2025. Its progressive regulation attracts the largest global actors, eager to anticipate an explosion in demand.

A young and connected population :

With more than 215 million inhabitants and an internet penetration rate above 80%, Brazil has a player base with strong potential: young, tech-savvy, and fond of digital entertainment.

A coherent and continuous strategy

As highlighted by Victor Arias, VP LATAM at ARRISE, technology partner of Pragmatic Play:

“Pragmatic Play is delighted to partner with Bet do Milhão as the provider continues its mission to deliver outstanding gaming experiences across Latin America.”

Responsible gaming as a compass

In a market where innovation could easily overshadow regulation, TQJ and Pragmatic Play remind the importance of responsible gaming. Leonardo Gadelha insists: the operator is committed to providing secure entertainment, within a regulated framework, in order to guarantee players’ trust over the long term.

An essential message, at a time when the Brazilian market is shaping its rules and where credibility depends as much on technology as on ethics.

Conclusion - An alliance shaping the future

The agreement between Pragmatic Play and TQJ illustrates a clear vision: to offer Brazilian players a rich, immersive and responsible iGaming experience. With a catalog of emblematic titles, a progressive expansion strategy and a strong commitment to regulation, Pragmatic Play consolidates Brazil as a strategic pivot of its LATAM expansion.

From AgClub7 in 2021 to passing through JK Bet, each partnership has prepared the ground. The alliance with TQJ confirms a trajectory: that of a provider imposing itself, step by step, as one of the pillars of iGaming in Latin America.

FAQ - Pragmatic Play, TQJ and the player experience in Brazil

The partnership between Pragmatic Play and Todos Querem Jogar (TQJ) naturally raises many questions. Whether you are a curious player, a slot enthusiast, or simply an observer of the iGaming market, some questions always come back: which games are involved? what does this change for the gaming experience? and above all, what does this alliance really mean for the future of online casino in Brazil?

This FAQ gathers the essential answers, combining market vision and player experience, to fully understand the stakes of this collaboration.

1. Why is Pragmatic Play partnering with TQJ in Brazil?

Brazil is one of the most promising iGaming markets in the world, estimated at 2.6 billion dollars by 2025. The agreement with Todos Querem Jogar (TQJ) allows Pragmatic Play to strengthen its local presence through the Bet do Milhão platform, combining technological innovation and Brazilian entertainment heritage.

2. What does this partnership bring to the Brazilian iGaming market?

It enriches the online gaming offer with a complete portfolio: iconic slot machines, live casino games and virtual sports. This diversity increases the competitiveness of Bet do Milhão and supports the sector’s growth within a regulated framework.

3. What flagship games are available through this partnership?

Brazilian players will have access to flagship titles such as Gates of Olympus 1000, Sweet Bonanza 1000 and Blackjack X, in addition to many live dealer games and next-generation sports simulations.

4. Are these games accessible on mobile?

Yes! All Pragmatic Play titles are optimized for mobile and tablet. The experience is smooth and adapted to Android and iOS environments.

5. Will players benefit from bonuses on these games?

Yes! Pragmatic Play content integrated into Bet do Milhão takes part in deposit bonuses, free spins and the platform’s regular promotions, making the experience even more attractive.

6. How does the Pragmatic Play experience stand out?

The provider is recognized for its immersive graphics, dynamic mechanics and ultra-realistic live casino. For players, this means a more intense, entertaining, and qualitative experience.

7. Is it possible to test the games before betting?

Some titles are available in free demo mode. This allows players to discover the mechanics and visual universe without risk, before playing for real money.

8. What guarantees of security and reliability are offered?

Bet do Milhão is operated by TQJ within a regulated and secure framework, with the support of a globally recognized provider. Players benefit from high standards of transparency and fairness.

9. Is responsible gaming taken into account in this partnership?

Yes! Pragmatic Play and TQJ highlight responsible gaming tools: deposit limits, playing time alerts, self-exclusion options. The goal is to guarantee safe, responsible, and sustainable entertainment.

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